Email: Tel: 01827 768 286
We are a manufacturing branding agency based in the Midlands. Manufacturing businesses are good at what they make. They’re less often good at showing it. The website hasn’t been touched since 2014, the brochure is a PDF someone put together in Word, and the brand hasn’t changed since the founder named the company after himself in 1987.
Meanwhile, a competitor with a fraction of your capability just won a contract because they looked better on paper.
That’s not a quality problem. It’s a communications problem.
We’ve been working with manufacturers and engineering businesses across the Midlands for 16 years. We understand the difference between selling to a procurement manager and selling to a consumer. We know that your brand has to work on a factory tour, a trade show stand, a LinkedIn page, and a 60-page capability document, often all at once. And we know that most manufacturing marketing budgets aren’t enormous, so the work has to earn its place.
We get the brief for the first time. We don’t need it explained twice.
You do precision work. Your brand should reflect that. Whether you’re a specialist subcontractor or a full-service fabrication business, we build identities and communications that make the quality of your work visible before anyone sets foot on site.
The tolerances are tight. The decision-making cycle is long. The people you’re selling to are technical, and they’ll see through anything vague or generic. We produce design and communications that are specific, credible, and built for an audience that knows exactly what it’s looking at.
You sell to other businesses that care about quality, lead times, and consistency. Your own brand should demonstrate all three. We help packaging and print manufacturers look as good as the work they produce.
Food manufacturers have two audiences. The buyers who spec and procure, and the retailers or consumers at the end of the chain. We design for both. Brand identity, packaging, trade materials, and websites that work whether you’re pitching to a supermarket buyer or a food service distributor.
Architects, contractors, specifiers, and merchants all need different things from your brand. We help construction product manufacturers communicate the right things to the right people, across trade catalogues, specification sheets, and digital channels.
Many manufacturing brands are working with an identity that was never really designed. It just accumulated. We build brands from scratch or overhaul what you’ve already got. Logo, colour palette, typography, imagery guidelines, and a brand document that all your departments can actually use.
Most manufacturing websites are catalogues. Long, flat, and organised around your internal structure rather than what a buyer needs to find. We design and build websites around how procurement decisions are actually made, and social media content that keeps you visible between decisions. Clear, fast, and worth a second look.
A factory tour video shot on a phone is worse than no video at all. We produce motion graphics and video content that effectively showcases your process, your people, and your products. Useful for trade show screens, LinkedIn, your website, and anywhere else you need to make a strong first impression without being in the room.
When a customer visits your site, what do they see? The physical environment tells its own story. Entrance signage, production floor graphics, wayfinding, and visitor areas. We make sure what people see when they arrive matches what you told them before they arrived.
New product launch, new market, new territory. We produce campaign materials across print, digital, and social channels that are built around a specific objective and audience. Not just something that looks decent on a mood board.
Over a decade of projects across engineering businesses, component manufacturers, industrial equipment suppliers, and production facilities. Here’s a selection.
We start by understanding your business, your products, and the people you’re selling to. That means asking things some agencies skip over. Who’s actually making the decision to buy? What does your sales process look like? What are you competing against, and where are you losing?
Before any design starts, we make sure the foundations are right. Positioning, tone of voice, core messages. The things that make every piece of communication feel like it came from the same place, whether it’s a datasheet, a LinkedIn post, or a 6-metre exhibition banner.
We work collaboratively and keep you involved throughout. Concepts are presented clearly. Feedback is taken seriously. We work through revisions without making it painful.
Final assets, guidelines, and everything your team needs to use the brand confidently. Whether you’re applying it in-house or continuing to work with us on new projects, you’ll have everything you need.